Most ‘social’ apps are incorrectly named. They make it easy to find, email, read about, or even stalk others, but they generally fail to help people interact face to face, ‘socially’. When it is enough to tweet or poke someone, it becomes unnecessary to speak to them. When all you have in common with your ‘friends’ is access to the same Facebook statuses, why would you bother going across town to have a beer with them, or watch the game? These aren’t friends, and the interactions we have with them aren’t social.
Most ‘social’ apps are incorrectly named. They make it easy to find, email, read about, or even stalk others, but they generally fail to help people interact face to face, ‘socially’. When it is enough to tweet or poke someone, it becomes unnecessary to speak to them. When all you have in common with your ‘friends’ is access to the same Facebook statuses, why would you bother going across town to have a beer with them, or watch the game? These aren’t friends, and the interactions we have with them aren’t social.
Adjacent is something completely different. It isn’t ‘the next Facebook’ or ‘a better twitter’. It isn’t anything like what has come before.
The point of it all is, that is all you need to start a real-life conversation with another human being, in person, based on a common interest.
If you are within 150 metres of another Adjacent user who has one or more of those same interests, you are both notified that you are nearby. Start a conversation. If you both close to, your profile pictures are revealed to each other (if one of you chooses not to, both remain invisible).
Are you both at the pub to cheer on the local team? Do it together. Both in line for the same roller-coaster? Compare notes afterwards. Both at the farmer’s market looking for vegan, non-GMO artisanal gluten-free flatbread? Talk about how hard it is to get a good falafel in North Yorkshire.
…or don’t. Maybe you don’t feel social today. Maybe they sound weird or you’re out on a date. Once you’re more than 150 metres apart you may never see each other on Adjacent again. There is no way to track or keep tabs on someone you had contact with once, and no way to store or see any information about them that they don’t actually share themselves. It’s basically creep-proof.
The point is, Adjacent makes connections only in the real world, giving you the option to meet people with similar interests who live or work nearby, people who you might actually become real world friends with, without the awkwardness of trying to start a conversation with someone you know nothing about, or the difficulty of excusing yourself if you realise that this isn’t someone you care to spend time with after all.